…the most admired country in the world, according to the Reputation Institute’s annual survey.
The survey which ranks the reputations of the world’s 55 wealthiest developed nations across the globe (based on GDP), ranked Canada highest according to a variety of environmental, political, and economic factors. We’re back on top after falling into second place in 2014, followed closely by Norway, Sweden, Switzerland, and Australia. The U.S. ranked in the 22nd spot.
Approximately 48,000 residents of G8 countries were polled in the survey
Canada was recognized, in particular, for its effective government, absence of corruption, friendly and welcoming people, and welfare support system.
On the flip side, however, we were faulted for having a perceived lack of strong brand names and companies, and for not being a particularly important contributor to the global culture.
Our citizens also don’t have an award winning self-image apparently either. We lost out to Australia in that category. Russia, India, and Germany took third, fourth, and fifth place respectively with the U.S. coming in at sixth place.
Interestingly enough, although Russian citizens look at themselves as having a positive self-image, other countries only ranked them in 52nd spot, ahead of only Pakistan, Iran, and Iraq.
The gap between internal reputation and external reputation was also noticeably large for China, India, and the U.S.
What do you think of the findings?